KUNCHI Group established a self-owned brand” The Secret of Taurus” in September, 2020, the brand shows how KUNCHI looks to new consumption area and find opportunity in leisure food under net-popular economy.

With the goal of making "net-popular" to be"always-popular", "The Secret of Taurus" constantly explores the various possibilities of beef snacks. By selecting specific parts of different breeds of cattle, we develop various flavors of beef snacks to meet the needs of different tastes. It is worth mentioning that original cut Angus beef strips of"The Secret of Taurus" won the 2021 Superior Taste Award issued by the International Taste Institute (ITI).